Apple

@variety.com 10 months ago

Why Apple’s iPad Ad Fell Flat: Company Failed to Understand It Conjured Fears of ‘Tech Kind of Destroying Humanity’

@dailydot.com a year ago

‘Crushing human creativity’: Apple’s new iPad Pro commercial featuring hydraulic press falls flat

@variety.com a year ago

Retro Arcade Game Maker ‘Surprised’ to See Its Product Crushed in Apple’s iPad Ad

@variety.com a year ago

Apple’s New iPad Pro Ad Sparks Outrage as Hugh Grant and More Slam Tech Giant: ‘The Destruction of the Human Experience’

@dezeen.com a year ago

Apple apologises for hydraulic crush advert that "missed the mark"

@fastcompany.com a year ago

Apple says its iPad ‘Crush’ ad missed the mark: ‘We’re sorry’